The Retail Marketing Manager will be responsible for developing and executing marketing strategies to drive traffic, enhance brand visibility, and increase sales. This role requires a strategic thinker with a strong understanding of retail marketing, consumer behavior, and brand management.
Develop and implement comprehensive marketing strategies to achieve business objectives.
- Lead branding and positioning efforts to strengthen the company's market presence.
Plan and execute promotional campaigns, including digital, print, and in-store activities.- Analyze market trends, consumer insights, and competitor activities to identify opportunities.
Manage and optimize the marketing budget to maximize ROI.
- Collaborate with the sales team to align marketing strategies with sales goals.
Oversee the creation of marketing materials, including advertisements, brochures, and digital content.- Coordinate with external agencies and vendors for marketing initiatives.
Monitor and report on the effectiveness of marketing campaigns, making data-driven adjustments as needed.
- Ensure brand consistency across all marketing channels and communications.
Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience as a Marketing Manager or similar role, preferably in retail.
Strong understanding of retail marketing, consumer behavior, and brand management.- Excellent project management, organizational, and multitasking skills.
Proficiency in digital marketing tools and platforms, including social media, SEO, and PPC.
- Strong analytical skills with the ability to interpret data and make strategic decisions.
Excellent communication and interpersonal skills.- Creative mindset with a passion for innovation and continuous improvement.
With strong background in Retail or Mall Operation is advantage
Job Type: Full-time
Pay: Php50,
- 00 - Php60,000.00 per month
Benefits: - Company Christmas gift
Employee discount Life insurance
Schedule:
Day shiftSupplemental Pay:
13th month salary
