At least 4 years of experience in digital marketing, with demonstrated experience in performance marketing within Meta (Facebook/Instagram) and TikTok.
Bachelors degree in marketing or related field.
In-depth knowledge of various social media platforms, best practices, and website analytics.
Highly creative with excellent analytical abilities.
Proven working experience in digital marketing.
Demonstrable experience leading and managing SEO/SEM, Marketing database, email, social media and/or display advertising campaigns.
Outstanding communication and interpersonal skills.
Responsibilities:
Digital Marketing and Social Media marketing plan development
Social Media monthly posting calendar
Develop plan, strategy and manage social media boosting and budgets
Daily posting in social media channels
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
Develop and monitor campaign budgets.
Design, build and maintain social media presence.
Prepare accurate reports on our marketing campaigns overall performance and assess against goals.
Identify the latest trends and technologies affecting the market.
Oversee and manage all contests, giveaways, and other digital projects.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Collaborate with other partner agencies and vendors.
