Planning, implementing and monitoring of trade and consumer promotions
Managing special events to connect then brands with the customers, including trial consumption through paid sampling activities
Give support to the development of new and innovative merchandising items by giving first hand information on current trends, marketing strategies and competitive activities.
Deploys and manager the inventory and installation of merchandising materials.
Assisting the Sales Team- Modern Trade & General, and/or distributors with agreed marketing strategy including product placements, marketing materials and brand awareness.
Ensures Trade Marketing resources/collaterals are properly implemented and secured in the most effective and efficient manner possible.