The Social Media Strategist will be responsible for managing and strategizing social media campaigns and content plans, ensuring their alignment with the brand's overall strategy and objectives. They will play a crucial role in enhancing brand's online presence and driving brand awareness through effective social media management and strategy development.
Develop and implement a comprehensive social media strategy aligned with the brand's overall marketing goals and objectives.
- Conduct competitor and industry analysis and stay up to date with social media trends.
Identify target audiences and develop buyer personas.- Define and track KPIs to measure success.
Create and manage content calendar for all relevant social media platforms generated content (screening reviews and comments).
- Conceptualize and ideate high-quality engaging content.
Adapt content for different social media platforms and their specific algorithm best practices.- Maintain brand voice and consistency across all channels.
Schedule and publish content effectively based on audience behavior and platform analytics.
- Collaborate with production team, designers, and copywriters to produce engaging content.
Provide recommendations for website enhancements based on industry insights and competitor analysis.- Track and analyze social media performance.
Generate regular reports on social media management, reach and ROI.
- Identify area for improvement and optimize campaigns based on data insights.
Present findings and recommendations to partners and stakeholders.
Bachelor's degree in communication, marketing, advertising, or a related field.- Practical experience in campaign strategy and social media management is highly valuable. This may include work in sales, marketing, advertising, e-commerce, or related fields where the candidate has been directly involved in shaping and implementing brand strategies.
Strong creative skills for developing innovative and effective social media strategies.
- Ability to think creatively and translate ideas into compelling brand messages.
Analytical skills for evaluating the effectiveness of social media content or campaigns, conducting market research, and making data-driven decisions.- Excellent communication skills, both written and verbal--to articulate the brand's message clearly and consistently to internal and external stakeholders, to collaborate with cross-functional teams, and to build relationships with clients, vendors, and customers.
Well-versed in digital marketing strategies and social media platforms--familiarity with online branding, content marketing, and the ability to leverage digital channels for brand promotion.
Job Type: Full-time
Pay: Php30,
- 00 - Php40,000.00 per month
Benefits: - Additional leave
Company Christmas gift Health insurance
Opportunities for promotion Work from home
Schedule:
Monday to Friday
Supplemental pay types: Performance bonus
Application Question(s):
* What is your expected salary