A social media manager plays a crucial role in developing and executing a brand's social media strategy.
Responsibilities:
- Creating and scheduling engaging content across our social media platforms
- Monitoring and responding to comments and messages from our audience
- Analyzing social media metrics to optimize our strategy
- Collaborating with our team to align social media efforts with overall marketing goals
- Staying up-to-date with social media trends and best practices
Qualifications:
- Bachelor's degree in Marketing, Communications, or related field
- Proven experience in social media management, with a track record of successful campaigns and measurable results
- Proficiency in using Canva, Hootsuite, Google Analytics, Mailchimp, and Mention
- Strong understanding of social media algorithms, content optimization, and community management best practices
- Excellent written and verbal communication skills, with the ability to craft compelling content and engage with diverse audiences
- Creative thinker with a keen eye for visual aesthetics and storytelling
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