Social Media Buyer

Qualifications:

• Bachelor's degree in Marketing, advertising, business administration or related field is typically required.

Strong understanding of media planning and buying principles, advertising strategies, market research and consumer behavior.

Familiarity with media analytics and negotiation techniques is also important.Excellent communication and negotiation skills are crucial.

• Proficiency is data analysis and using relevant software for media planning and buying.

Entry-level positions may require some internship or practical experience in advertising, marketing or media buying.

Higher-level roles typically require several years of experience in media buying or related fields.
Responsibilities:

Collaborate with clients or internal stakeholders to understand advertising goals and develop effective media plans, this involves selecting the appropriate media channels based on target audience demographics reach and budgetConduct market research and media analytics to identify trends, audience preferences and competitor's strategies. Used this data to optimize media buying decisions and maximize ROI.

• Negotiate with media vendors to secure the best rates. placements and added value. Build and maintain strong relationship with media representatives

Develop and manage media budgets, ensuring campaigns are executed within budgetary constraints while delivering optimal results.

Coordinate with creative teams, clients and media vendors to ensure the timely and accurate implementation of advertising campaignsMonitor campaign performance and make adjustments as needed to achieve objective.

• Provide regular reports on campaign performance, including key metrics such as reach, frequency, impressions and cost per acquisition, analyze data to evaluate campaign effectiveness and recommend improvements for future campaigns.

Keep abreast of industry trends, media consumption habits and technologies advancement that may impact media buying strategies and seek opportunities to innovate and improve media buying practices.

_Office Address:_

• Unit 4C, The Parc Plaza Building_

• 183 E. Rodriguez Jr. Ave

• Bgy Bagumbayan, Quezon City (Head office)

Job Types: Full-time, Permanent

Pay: Php30,

• 00 - Php35,000.00 per month
  
  Schedule:
• 8 hour shift

* Overtime