SEO Specialist

About us

Hatching Dragons is one of the UK's leading bilingual early years educational brands. We firmly believe that we can do more for the children in childcare - our unique proprietary multicultural and multilingual curriculum not only develops technical fluencies in languages that matter, but excites, inspires and educates children about the cultures of the world, the people within it and the challenges we can overcome and opportunities we can generate if we can all work together. We want our people and support teams to care passionately about changing the world through education - we innovate to think / do differently and want people to break the mould with us.

• Job Overview: We are seeking a knowledgeable and proactive SEO Manager to oversee and enhance our SEO strategy. The ideal candidate will be responsible for developing, implementing, and managing our SEO initiatives to drive organic traffic, improve search engine rankings, and increase our online visibility. This role will involve working with HubSpot CMS, Semrush, backlinking strategies, on-page and off-page SEO, technical SEO, and content optimization.

• Key Responsibilities:

SEO Strategy Development:

• Develop and execute a comprehensive SEO strategy aligned with our business goals.

Conduct regular SEO audits and performance reviews to identify opportunities for improvement.

• On-Page SEO:

Optimize website content, meta tags, headers, and URLs for relevant keywords.

• Ensure high-quality, keyword-rich content that aligns with user intent and enhances user experience.

Implement and maintain structured data and schema markup to improve SERP visibility.

• Off-Page SEO:

Develop and execute effective backlinking strategies to improve domain authority and rankings.

• Engage in outreach to acquire high-quality backlinks from reputable sources.

Monitor and manage our online reputation and backlink profile.

• Technical SEO:

Conduct technical SEO audits to identify and resolve issues such as crawl errors, broken links, and duplicate content.

• Optimize website speed, mobile responsiveness, and overall user experience.

Ensure proper implementation of technical SEO elements, such as XML sitemaps, robots.txt, and hreflang tags.

• Content Optimization:

Collaborate with the content team to create SEO-friendly content that meets both user needs and search engine requirements.

• Provide guidance on content structure, keyword usage, and internal linking.

Monitor content performance and make recommendations for improvements.

• SEO Tools and Analytics:

Utilize SEO tools such as Semrush, Google Analytics, Google Search Console, and HubSpot CMS for keyword research, performance tracking, and reporting.

• Generate detailed SEO reports and provide actionable insights for continuous improvement.

Stay updated with the latest SEO trends, algorithm updates, and best practices.

• Collaboration and Communication:

Work closely with the marketing team to ensure SEO strategies are integrated with overall marketing efforts.

• Coordinate with web developers to implement technical SEO recommendations.

Communicate SEO performance and progress to stakeholders regularly.

• Qualifications:

Proven experience as an SEO Manager or similar role, with a strong track record of improving search engine rankings and driving organic traffic.

• In-depth knowledge of SEO principles, techniques, and best practices.

Experience with SEO tools such as Semrush, Google Analytics, Google Search Console, and HubSpot CMS.

• Strong understanding of on-page and off-page SEO, technical SEO, and content optimization.

Excellent analytical skills and ability to interpret data and generate actionable insights.

• Strong written and verbal communication skills.

Ability to manage multiple projects and priorities effectively.

• Familiarity with the education sector is a plus.

• Why Join Us:

Be part of an innovative and growing organization.

• Work in a dynamic and collaborative environment.

Opportunity to make a significant impact on the growth and success of Hatching Dragons Nurseries.

• Competitive salary and benefits package.

Flexible working arrangements.

• How to Apply:

Interested candidates should submit their CV, a cover letter detailing their relevant experience, and examples of previous successful SEO campaigns to [Confidential Information]
Hatching Dragons Nurseries is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Types: Full-time, Part-time, Fixed term
Contract length: 3 months

Pay: Php

• 28 - Php590.85 per hour
  
  Expected hours: 20 per week
  
  Benefits:
• Flexible schedule

Schedule:

• 8 hour shift

Monday to Friday
Supplemental pay types:

• Bonus pay

Experience:

• Google Analytics: 2 years (Required)

SEO tools: 2 years (Required)

• Semrush: 2 years (Required)

* SEO: 2 years (Required)