Roles and Responsibilities- Execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns.
Track and manage all Google Maps locations across our various brands.- Optimize all of our product listings.
Track, manage, and report on our products in Google Merchant Center.
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.- Optimize copy and landing pages for search engine marketing.
Perform ongoing keyword discovery, expansion, and optimization.
- Research and implement search engine optimization recommendations.
Research and analyze competitor advertising links.- Develop and implement a link building strategy.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Proven SEO experience. Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Experience with A/B and multivariate experiments.- Working knowledge of HTML, CSS, and JavaScript development and constraints.
Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO and SEM.
At least 5 years of experience in digital marketing and SEO/SEM.- Experience in managing large-scale PPC campaigns with significant budgets.
Proficiency in programming languages such as Python or R for data analysis and automation tasks.
- Experience with advanced SEO tools and software (e.g., SEMrush, Ahrefs, Moz).
Strong analytical skills and experience in interpreting data from various sources.- Excellent communication skills and the ability to work collaboratively with cross-functional teams.
Free barista-style coffee- Free parking and jeepney services
Highly engaged team
- Unlimited potential for growth
Challenging role- Fun and family-oriented working environment
Job Types: Full-time, Permanent
Pay: Php70,- 00 - Php90,000.00 per month
Benefits: - Health insurance
Life insurance
Transportation service provided
Schedule: Day shift
Monday to Friday
Supplemental pay types:
Experience:- Programming: 1 year (Preferred)
SEO: 1 year (Preferred)
* SEM: 1 year (Preferred)