Site Name: Finance Center Building
Posted Date: May 14 2024
Are you looking for an opportunity to manage the integration of pharmaceutical brands and execute the marketing campaign to optimize the customer experience If so, this is the role for you.
As Product Brand Management Pharmaceutical Professional, you will be responsible for aligning customer segments and leverage service to deliver an exceptional customer experience plan. You will also manage the resource allocation within the brands based on customer insight and leading execution across the brand teams.
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
Responsible for translating insights for future marketing strategies
Flawlessly execute Global Integrated Campaigns and update to address the customer
Engage with Medical to gain customer insights from employees and key customer groups to ensure deep customer insight and respond to customer needs
Manage local congresses, and GSK sponsored digital and face to face events
Collaborate with third party stakeholders and global teams in terms of local implementation
Understand business analytics and respond accordingly to ensure customer engagement, delivery of pharmaceutical share growth and increase touchpoints
Advise global and regional teams regarding customers, competition and market
Develop a media plan in line with Global strategy to ensure an appropriate integration with the Global campaign objectives and use of the marketing mix
Ability to seamlessly work across cross functional teams to shape the adult immunization therapy areas
End to end management of creating and managing patient experience journey for adult immunization
Why you
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Bachelor's degree
4+ years experience in core marketing; or working with commercial functions in any MNC organization (medical, commercial excellence, digital marketing)
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
Bachelor's degree in Marketing or Sales
Service/Customer oriented
Experience in multichannel marketing
Knowledge of marketing ways of working and code of promotion
Excellence in execution of prioritization, communication, stakeholder management and problem solving
Exceptional communication and organizational skills
Why GSK
Why GSK
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose to unite science, technology and talent to get ahead of disease together so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
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