Senior Creative Strategist

Hepmil Philippines is a digital advertising company that champions in reaching the Millennials and the Gen Z. Its ecosystem comprises a content arm (PGAG), a creator network (Hepmil Creators Network) and a revenue accelerator for esports and gaming creators on YouTube (Bent Pixels Asia). With all these three focus points of the company, it leads the market in its ability to provide the best branded campaigns for the brands who want to reach the most influential generation.

PGAG is one of the country's fastest-growing digital content producers, catering to Filipino Millennials and Gen Zs. We create funny memes and highly relatable snackable videos that are contextualized to the local culture, following current trends, and making it thumb-stopping to the young audience.

https://www.pgag.ph/

Hepmil Creators Network (HCN) is a digital creator agency that connects brands with the best and most popular TikTok creators across SEA. HCN has grown to partner with over 1,000 Tik Tok creators across the SEA region. We're experts at engaging with Gen Z and young millennials with hyper-localized entertaining content. Learn more about HCN and our creators at www.hepmil.com/creators

Bent Pixels Asia(BPA) is a joint venture between Bent Pixels & Hepmil Media Group to empower creators, digital talent agencies and Esports organizations in Asia to efficiently operate and scale their earnings on YouTube. As a revenue accelerator for creators, Bent Pixels Asia connects premium creators with brands to produce and distribute video content at scale through branded campaigns and YouTube reserve media campaigns.

https://www.bentpixels.asia/

Come join our growing team today!

We are looking for a Senior Creative Strategist with a strong creative mind to help spearhead the strategic direction for our top-tier brands.

Key responsibilities for this role include:

• Lead the development of creative strategies and concepts with a creator-first focus across multiple social platforms (TikTok, Instagram, Youtube & Facebook)
• Oversee the end-to-end creative process, from conceptualization to execution, ensuring the highest level of quality and brand consistency.
• Act as a thought leader, staying up-to-date with industry best practices and innovations to drive cutting-edge creative solutions.
• Present and effectively communicate creative strategies to clients and internal stakeholders, gaining buy-in and support for the proposed ideas.
• Provide training and consultation for clients in relation to our products, processes and social landscape.
• Help strategize and manage exclusive creator content plans

Requirements:

• 4+ years of proven experience as a Creative Strategist or in a similar role within the advertising industry
• A portfolio that showcases your successful track record in developing and executing creative campaigns that achieved great results.
• Strong understanding of the Philippine market and cultural nuances to create culturally relevant campaigns.
• Exceptional storytelling and presentation skills, capable of conveying ideas with clarity and passion.
• Good comfort level when interacting with high-profile clients and industry professionals.
• Proficiency in data analysis, using insights to inform creative decision-making.
• Collaborative nature with the ability to inspire and lead cross-functional teams to bring creative visions to life.
• Innovative mindset, always seeking out new trends and creative approaches to stay ahead of the curve.
• Strong project management skills, ensuring timely delivery of projects while maintaining the highest level of quality.
• Ability to work in a hybrid set-up