Site Name: Finance Center Building
Posted Date: Jun 28 2024
Are you looking for an opportunity to manage the integration of pharmaceutical brands and execute the marketing campaign to optimize the customer experience If so, this is the role for you.
As Product Brand Management Pharmaceutical Professional, you will be responsible for aligning customer segments and leverage service to deliver an exceptional customer experience plan. You will also manage the resource allocation within the brands based on customer insight and leading execution across the brand teams.
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
Responsible for gathering actionable insights and translating them into future marketing strategies or campaigns
Develop brand strategies and messaging leveraging both global and local direction and content
Develop and execute integrated campaigns across channels with clear objectives aligned with brand strategy
Embed KPIs and impact assessment metrics for campaigns to generate data-driven feedback on what works and what doesn't
Manage the brand A&P budget and drive execution through the salesforce
Engage with Medical to gain customer insights from key customer groups
Manage local congresses, and GSK sponsored digital and face to face events
Collaborate with third party stakeholders and global teams to gather needed support for local priorities
Why you
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Bachelor's degree
5+ years experience in marketing and/or sales
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
Bachelor's degree in Marketing or Sales
Service/Customer oriented
Experience in multichannel marketing
Knowledge of marketing ways of working and code of promotion
Excellence in execution of prioritization, communication, stakeholder management and problem solving
Exceptional communication and organizational skills
Why GSK
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose to unite science, technology and talent to get ahead of disease together so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
Important notice to Employment businesses/ Agencies
GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
