Manage PR and business communication with local media channels. Responsibility 2: Oversee and update policies related to local media channels, establish and maintain strong relationships with key positions within these channels.
Resolve issues related to content placement, launches, and removals, ensuring our app maintains a competitive and policy-compliant advantage in local media channels.
Ultimately responsible for metrics related to local media channel reach and CPD (Cost per Download), in collaboration with the placement team.
Must be able to monitor and analyze competitor data and market conditions to secure a channel advantage.
Must present PR cases from the past two years and list key contacts from local media (e.g., Viber, Grab)
Qualifications:
Bachelor's degree or higher recommended; preferred fields include marketing, business administration, public relations, or related disciplines.
2+ years in PR and business roles; experience in roles such as market, business, or PR director in mobile manufacturing companies, agencies, game companies with placement experience, e- commerce, finance (lending) companies, or major media companies is preferred.
Fluent in English; proficiency in Chinese is an additional advantage.
Proven PR success in relevant companies listed above. Well-presented with strong communication skills.