Important Note: Please follow the How to Apply instructions at the bottom of this ad. Only those applications which completed the steps will be reviewed.
Join a fast-growing fashion brand and drive its digital marketing success!
Our client is a dynamic clothing company redefining swimwear and empowering women through stylish, high-quality designs. As they expand their presence, we're seeking a
Performance Marketing Specialist to assist their Marketing Lead in executing and optimizing digital marketing strategies. This role is ideal for someone passionate about e-commerce, with a knack for data-driven decision-making and hands-on experience in managing digital ad campaigns.
- Part time: 20 hours per week
- 100% remote job / independent contractor
- Working hours: Manila Time (GMT+8)
- Monthly starting salary: $500 (negotiable based on experience)
Responsibilities
- Run, monitor, analyze, and optimize paid ads across Meta, Google, TikTok, and other platforms.
- Track and analyze website traffic, identifying opportunities for optimization and growth.
- Collaborate with the Marketing Lead to execute performance marketing strategies aligned with brand goals.
- Conduct A/B testing on ad creatives, landing pages, and targeting to improve performance.
- Optimize ad spend and performance to maximize ROI across multiple channels.
- Analyze data from campaigns and website traffic, creating reports that inform future strategies.
- Monitor and adjust campaigns based on key performance indicators (KPIs) such as conversions, cost per acquisition (CPA), and return on ad spend (ROAS).
Required Skills
- Proven experience (at least 3 years) in managing digital ad campaigns (Meta, Google, TikTok), preferably for e-commerce brands.
- Strong understanding of Shopify and integrating ads with e-commerce platforms.
- Expertise in performance marketing and paid advertising, with a focus on optimization.
- Analytical mindset, with the ability to interpret data and adjust strategies based on insights.
- Experience with A/B testing, conversion rate optimization, and ad performance reporting.
- Familiarity with tools like Google Analytics, Facebook Ads Manager, and TikTok Ads Manager.
- Ability to work independently in a remote environment, with strong communication skills.
What We're Looking For
We're looking for a detail-oriented performance marketer who thrives in a data-driven environment. You should be comfortable running and optimizing ad campaigns, analyzing performance metrics, and making informed decisions to enhance growth. As a key player in driving our client's e-commerce success, your work will directly impact the brand's growth and visibility.
If you're passionate about performance marketing and want to be part of a brand that empowers women, we'd love to hear from you!
How To Apply
- Submit your CV via this ad.
- Answer the prescreening questionnaire here: https://forms.gle/AAkS6MvgifYwrKsv7
Recruitment Process
- Initial Interview (HR/Recruiter)
- Final Interview (Client)
