Discover your 100% YOU with MicroSourcing!Unleash your creativity as a Paid Social Ads Specialist! Craft compelling ad campaigns, drive engagement, and boost ROI. Join us and make an impact!Position: Paid Social Ads Specialist Location: Libis, Quezon City Work setup & shift: Hybrid| Night Shift
Why join MicroSourcing
Youu0027ll have:
- Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
- A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
- Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
- Career Growth: Take advantage of opportunities for continuous learning and career advancement.
- Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.
Your Role:As a Paid Social Ads Specialist, you will:- Develop and execute comprehensive paid social media strategies for healthcare clients, leveraging Meta ads (Facebook, Instagram) and some TikTok
- Create and manage ad campaigns, including A/B testing, targeting, budgeting, and bidding strategies
- Conduct thorough ad account setup, including ad group creation, ad targeting, and ad scheduling
- Optimize ad campaigns regularly to improve performance, using data-driven insights and A/B testing
- Monitor and report on ad performance, providing regular updates to clients and internal stakeholders
- Analyze campaign data to identify trends, opportunities, and areas for improvement
- Collaborate with cross-functional teams, including creative, media, and analytics, to ensure seamless campaign execution
- Stay up-to-date with the latest Meta ad features, best practices, and platform changes, applying this knowledge to improve campaign performance
- Manage multiple ad accounts simultaneously, with budgets exceeding $100,000
- Meet or exceed client expectations, delivering high-quality work and timely results
What You Need: Non-negotiables- At least 4 years of hands-on experience with Meta ads (Facebook, Instagram, and Facebook Marketplace)
- Proven track record of running multiple ad accounts simultaneously with a combined budget of over $100,000
- Strong understanding of Meta ad targeting options, including demographics, interests, behaviors, and lookalike audiences
- Familiarity with ad bidding strategies, including cost-per-click (CPC), cost-per-thousand impressions (CPM), and cost-per-action (CPA)
- Ability to analyze campaign data using Meta Ads Manager and Google Analytics
- Strong communication and project management skills, with the ability to work independently and collaboratively
- Bachelors degree in Marketing, Communications, or relevant experience
About MicroSourcing With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.
Our commitment to 100% YOU
MicroSourcing firmly believes that our companyu0027s strength lies in our peopleu0027s diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.
At MicroSourcing, equality is not merely a slogan - itu0027s our commitment. Our way of life. Here, we donu0027t just accept your unique authentic self - we celebrate it, valuing every individualu0027s contribution to our collective success and growth. Join us in celebrating YOU and your 100%!
For more information, visit https://www.microsourcing.com/
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