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Paid Media Specialist(Remote) | SM - 011

Early Applicant
  • a month ago
  • Be among the first 50 applicants

Job Description

NOTE: Please ensure ALL screening questions are completed, including any skills assessments. APPLICATIONS WITH INCOMPLETE PRE-SCREENING REQUIREMENTS WILL BE AUTOMATICALLY REJECTED.
  • Overview:

The ideal candidate should possess 1-3 years of experience setting up campaigns according to client objectives and strategic direction, plus managing and optimizing paid media campaigns based on performance. This experience can be client-side, or agency-side.

Specific required experience should include direct platform work within Google Ads (Search, YouTube, display and remarketing) and social media platforms (Facebook, Instagram and LinkedIn).
  • Job Scope:
Perform keyword research
  • Work with account teams to develop paid media strategies and build out campaigns
Campaign setup and management for paid media channels including but not limited to, paid search, LinkedIn, Facebook, YouTube, display and retargeting
  • Execute paid media optimizations bases on performance and client goals & objectives
Understanding of keyword match types, negative keywords, bid adjustments, targeting options and other key campaign elements within Google Ads and other advertising platforms
  • Manage campaign budgets
UTM creation & implementation
  • Gaining insights from advertising platforms and Google Analytics
Track, report, and analyze performance data to extract key takeaways and ongoing opportunities for improvement
  • Execute and manage several paid media accounts
Work closely with account management team to ensure goals are met through paid media channels
  • Maintain expert-level knowledge and skillsets in existing and emerging platforms and technologies
Independently manage time and workload
  • Minimum Requirements:
1-3+ years of paid media experience (client-side, or agency-side)
  • Strong understanding of paid media requirements and best practices
Bachelor's degree in Marketing or a related-field
  • Direct experience with Google Analytics, Google Ads, paid social and/or programmatic advertising
Experience with Google Analytics and Google Tag Manager is a plus
  • Ability to think creatively, strategically, and identify and resolve problems autonomously
Experience with A/B and other testing modalities
  • Excellent writing and grammatical skills; articulate when speaking
Ability to analyze data and provide data or evidence-based recommendations
  • Highly organized with an ability to always hit deadlines for assigned work
Highly experienced with Microsoft office products
  • A very strong work ethic and ability to deal with the frequently changing workload including varied projects and fast-paced situations associated with an advertising and marketing agency
  • Musts:
Excellent English written and verbal skills (C1 & up ONLY)
  • Availability and commitment to work full-time within U.S. business hours

Job Type: Full-time

Pay: Php75,
  • 00 - Php80,000.00 per month

    Benefits:
  • Work from home


Application Question(s):
  • What social media platforms have you worked with
Are you available, comfortable and willing to work within US time zone

Experience:

* Social media management: 3 years (Required)

More Info

Industry:Other

Function:Marketing

Job Type:Permanent Job

Date Posted: 24/10/2024

Job ID: 97747967

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