The Online Advertising Manager is responsible for the strategy, setup, optimisation, and reporting of paid advertising campaigns across multiple platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and more. The ideal candidate will have a strong understanding of paid search methodologies and demonstrate an analytical mindset to drive results while maximizing the return on advertising spend.
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Website: https://exhibitcentral.com.au_
- Please note the application procedures below, or for more information and to apply see our careers page at _https://expocentric.bamboohr.com/careers_
Developing a digital advertising/PPC strategy that aligns with company goals- Monitor website performance (Ads) using a variety of analytical tools.
Analyse site analytics to gauge which areas of the site have more traffic.
- Monitor competitor activity
Develop and manage budgets for ads, ensuring that all activities remain within budget.- Collaborate with cross-functional teams, including content, design, development, and SEO
Prepare and present monthly reports and results
- Attracting new online customers and increasing revenue generated from existing customers.
Creating digital content.- Managing social media profiles.
Other duties as assigned.
Degree in Marketing, Digital Marketing, Business, Communications, or a related field.
- 5+ years of proven experience working in Digital Advertising and PPC.
Thorough understanding of marketing elements- Exceptional communication and writing skills
Extensive experience with the following:
- LinkedIn Adso Google Shopping Adso Display Adso Meta Adso AdWords
Extensive experience with ad management tools and platforms and data analysis tools- Google Analytics Google Tag Manager Facebook for Business
Email marketing
- Expert in B2B Advertising in Western markets.
Proven track record for achieving measurable results in terms of increased traffic, lead generation, customer acquisition and revenue growth through digital advertising efforts.- Beneficial Experience in the following:
HubSpoto API Integrations
To apply for this job, please go to _
https://expocentric.bamboohr.com/careers_
Job Type: Full-time
Schedule:
Ability to commute/relocate:
* Ortigas Pasig: Reliably commute or planning to relocate before starting work (Required)
