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Buyandship Limited

Marketing Performance & Analytics Senior Executive

Early Applicant
  • a month ago
  • Be among the first 50 applicants

Job Description

Key Responsibilities
  • Develop and execute social media marketing strategies to drive brand presence and engagement on platforms such as Facebook, Instagram, TikTok, Twitter, Google and Forums
Plan and execute Google Ads campaigns, including Search, Display, and Video, to increase website traffic, leads, and conversions
  • Analyze web traffic metrics and suggest solutions to boost web presence based on these metrics
Create and manage compelling social media content, including posts, stories, and ads, to grow our audience and foster a sense of community
  • Set digital marketing strategies using all necessary tools (e.g. in website emails social media and blogs)while collaborating with the content team to create engaging and relevant content for digital channels, including blog posts, social media posts, and email newsletters
Monitor and analyze social media performance, providing regular reports and recommendations for optimization
  • Conduct keyword research and optimize ad campaigns to achieve maximum ROI
Manage and optimize digital advertising campaigns on platforms such as Google Ads, Facebook Ads, Twitter
  • Ads and Tiktok Ads to ensure maximum ROI
Conduct market research to identify trends and insights, and optimize campaign targeting and messaging accordingly
  • Work cross-functionally with other teams to align digital marketing efforts with overall business objectives
Collaborate with other teams to ensuring consistency on branding and messaging across all channels
  • Remain current on our audience's preferences and proactively suggest new campaigns
Stay up-to-date with industry trends and best practices in social media and paid advertising
  • Develop and execute digital marketing strategies to achieve business goals, including increasing brand awareness, driving website traffic, and generating leads
Conduct and support the Total Rewards and incentives program while managing the structure, to be effective, efficient and compliant roll-out at all times.
  • Provide regular reports and insights on campaign performance, highlighting successes, challenges, and areas for improvement
Build strong relationships with customers via interaction on social media
  • Support in weekly syncs and work with team members to execute customer requests
Participates in weekly team huddle and prepare for monthly insights on created initiatives
  • Minimum Qualifications:
A user-centric mindset with creative, innovative and analytical approach
  • Stronghold on e-commerce and online shopping
Proven experience in Digital, social media marketing and Google Ads management, with a portfolio of successful campaigns
  • Proficiency in using social media management tools, AI tools, and Google Ads platforms
Strong analytical skills and the ability to interpret data to make informed decisions
  • Creativity and a strong understanding of current trends in digital marketing
Effective communication style at all levels in the organization, with strong oral and written skills
  • With good interpersonal, time management, and organizational skills
Ability to interact effectively and positively in a fast-paced environment
  • Executing tasks and projects within project scopes
Adept at problem solving unique and complex technical issues around content delivery
  • Self-motivated, detail-oriented, and able to work independently and in a team
Have a data focused mindset with the ability distill down difficult concepts into bite-sized bits
  • Have a strong interest in Digital Marketing, social media advertising, and shaping the way our company leads the charge to new platforms
  • The qualifications you have should be:
Must be a Bachelor& degree holder, preferably in Marketing, Business and/or related discipline
  • At least 5+ years of work experience in Google and Social Media Analytics, Digital Marketing or Social Media Management

Must be willing to work from 8:30am 5:30pm and be assigned in Podium Mall, Ortigas

Interested applicant is required to submit his/her portfolio to [Confidential Information]

  • COMPANY OVERVIEW:

Buyandship stands out as the leading cross-border e-commerce company, revolutionizing how people shop online. Having successfully shipped over 12 million packages since we started in 2014, Buyandship currently holds the record as the only shipping company that offers 13 warehouse addresses worldwide. This provides access to exclusive and lower-priced products from the US, UK, Japan, South Korea, China, Taiwan, Australia, Italy, Thailand, and Canada!

As we continue to grow and solve more consumer problems, our mission is clear: to be the best in the global e-commerce market, empowering customers to shop smarter by making Buyandship their go-to online platform. Looking ahead, we're investing in AI application and operational automation to further our mission of breaking down barriers in online shopping. We are now seeking the next wave of talent to join us and push our vision further. Ready to make the impact that matters for the community

Job Type: Full-time

Pay: Php40,
  • 00 - Php70,000.00 per month

    Schedule:
  • Monday to Friday
Supplemental Pay:
  • Performance bonus


Application Question(s):
  • How many years of experience do you have in social media planning, social ads and market research

Education:

Bachelor's (Required)

More Info

Industry:Other

Function:Digital Marketing

Job Type:Permanent Job

Skills Required

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Date Posted: 25/10/2024

Job ID: 97843097

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