Marketing Manager

Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

• Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Produce valuable and engaging content for our website and blog that attracts and converts our target groups

• Build strategic relationships and partner with key industry players, agencies and vendors

Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

• Requirements and skills

• Demonstrable experience in marketing together with the potential and attitude required to learn

Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience in setting up and optimizing Google Adwords campaigns

• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

A sense of aesthetics and a love for great copy and witty communication

• Up-to-date with the latest trends and best practices in online marketing and measurement

BSc/MSc degree in Marketing or related field

Job Types: Full-time, Permanent

Pay: Php50,

• 00 - Php60,000.00 per month
  
  Benefits:
• Company events

Employee discount

• Health insurance

Life insurance

• Paid training

Promotion to permanent employee
Schedule:

• 10 hour shift

Day shift
Supplemental Pay:

• 13th month salary

Bonus pay

• Performance bonus

Yearly bonus

Experience:

• Marketing Manager: 3 years (Required)

Language:

• English (Required)

Expected Start Date: 08/02/2024