Marketing Manager

Overview: The Marketing Manager will be responsible for developing, implementing, and executing strategic marketing plans for the entire organization in order to attract potential customers and retain existing ones. This role requires a high level of creativity, attention to detail, and project management skills.

• Key Responsibilities:

Strategy and Planning:

• Develop and implement comprehensive marketing strategies to achieve business objectives.

Conduct market research to identify trends and opportunities.

• Set marketing goals and objectives and measure the performance of marketing efforts.

Brand Management:

• Manage and enhance the company's brand and reputation.

Ensure consistency in brand messaging and visual identity across all marketing channels.

Campaign Management: Plan, execute, and oversee marketing campaigns across various platforms (digital, print, social media, etc.).

• Coordinate with creative teams to produce high-quality marketing materials.

Monitor and analyze campaign performance and make necessary adjustments to optimize results.

Content Creation and Management: Oversee the creation of marketing content, including blog posts, articles, newsletters, social media posts, and promotional materials.

• Ensure all content aligns with the company's brand and marketing goals.

Digital Marketing:

• Manage the company's online presence, including the website, social media channels, and email marketing.

Optimize digital marketing efforts to increase traffic, engagement, and conversions.

• Utilize SEO, SEM, PPC, and other digital marketing techniques.

Budget Management:

• Develop and manage the marketing budget.

Allocate resources effectively across various marketing activities.

• Track and report on budget expenditures and ROI.

Team Leadership:

• Lead and mentor a team of marketing professionals.

Foster a collaborative and innovative team environment.

• Conduct performance evaluations and provide ongoing training and development.

Collaboration:

• Work closely with sales, product development, and customer service teams to align marketing strategies with business goals.

Build and maintain relationships with external partners, vendors, and media.

• Market Analysis:

Analyze market trends, competitor activities, and customer preferences.

• Provide insights and recommendations based on market analysis to drive marketing decisions.

Job Type: Full-time

Pay: Php30,

• 00 - Php35,000.00 per month
  
  Benefits:
• Promotion to permanent employee

Schedule:

• 8 hour shift

Supplemental Pay:

• 13th month salary

Overtime pay