Marketing Manager

Job Title: Marketing Manager

• Job Summary:

The Marketing Manager is responsible for planning and managing marketing campaigns that promote the company's brand, products, and services. This role includes overseeing market research, strategizing with other marketing professionals, and creating content to aid in the success of marketing campaigns.

• Key Responsibilities:

• Strategy Development:

Develop and implement marketing strategies in alignment with the overall business goals.

• Identify new market opportunities and develop strategies to capture these opportunities.

• 2. Campaign Management:

Plan and execute marketing campaigns across various channels including digital, print, and social media.

• Monitor campaign performance and analyze data to improve marketing strategies.

Manage the marketing budget and ensure all marketing activities are cost-effective.

• 3. Content Creation:

Oversee the creation of marketing materials, including brochures, banners, Flyers, newsletters and etc.

• Develop content for digital marketing campaigns, including social media posts, email marketing, and website content.

• 4. Market Research:

Conduct market research to understand customer needs, market trends, and competitive landscape.

• Use insights from market research to inform marketing strategies and tactics.

• 5. Team Management:

Lead and manage the marketing team, providing guidance and support as needed.

• Collaborate with cross-functional teams, including sales, product development, and customer service.

• 6. Brand Management:

Ensure brand consistency across all marketing and communications channels.

• Develop brand guidelines and ensure adherence by all stakeholders.

• 7. Performance Tracking:

Track and report on marketing performance metrics.

• Use data analytics tools to measure the effectiveness of marketing campaigns and strategies.

• 8. Stakeholder Engagement:

Work closely with external partners, such as advertising agencies and vendors, to execute marketing campaigns.

• Engage with internal stakeholders to align marketing strategies with business objectives.

• Qualifications:

Education: Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.

Experience: Minimum of 5 years of experience in marketing or a related field, with a track record of successful marketing campaigns.

• Skills:

Strong understanding of digital marketing strategies and tactics, including SEO, SEM, social media marketing, email marketing, and content marketing.

• Excellent communication and interpersonal skills.

Strong analytical and problem-solving abilities.

• Proficiency in marketing software and tools (e.g., Google Analytics, CRM systems, marketing automation tools).

Leadership and team management skills.

• Creativity and innovative thinking.

Attention to detail and strong organizational skills.

• Requirements:

Laptop specifications

• Processor (Intel Core i3, i5, i7, i9 or AMD Ryzen series)

Minimum of 8GB Memory (RAM)

• Dual monitor

High-quality headset for clear communication

• Webcam for virtual meetings and collaboration

Backup equipment to ensure uninterrupted workflow

Job Type: Full-time

Pay: Php30,000.00 - Php35,000.00 per month

Benefits:

• Paid training

Work from home
Schedule:

• 8 hour shift

Evening shift

• Monday to Friday

Experience:

• Marketing: 2 years (Required)

SEO tools: 2 years (Required)

• CRM software: 2 years (Required)

* Social media management: 2 years (Required)