JOB SUMMARY:The Marketing Communications Manager will be responsible for conceptualizing, developing and executing the overall marketing and communication plans of the company. The role involves creating marketing campaigns, overseeing social media platforms, conducting market research, analyzing profit and loss reports or data, and collaborating with internal and external stakeholders to achieve marketing objectives. Implement strategies to drive brand awareness, engagement, and revenue growth.
- Duties and Responsibilities:
Manage Digital Campaigns
by overseeing content on platforms such as websites, blogs, and podcasts to ensure that they are aligned with the company's business goals
Establish Online Presence
to boost brand awareness, engagements, sales and maintain a strong online company voice through a variety of platforms such as (TikTok, Facebook/Instagram, Pinterest, Google)
Project Management
byoverseeing the execution of campaigns and projects from start to finish
Support and Assist
in other marketing and branding activities including marketing copy, photography shoots, merchandising, collateral development, PR events and trade shows - delivering consistency with each brand's look and feel
Trend and Insights Monitoring
wherein the goal is to identify industry trends, insights, and opportunities
SEO Audits & Analytics
by monitoring ROI and KPIs and identifying foundational issues affecting organic search performance.
Create Reports and recommendations
on issues and potential onsite and off-site problems as well as the effect of marketing campaigns on retailer's sales data and utilize insights to enhance sales strategies
Create Strategies
for identifying and addressing user experience issues
Internal Team Communication
through liaising with marketing, sales, and product development teams to ensure brand consistency and implement direct marketing methods to increase profitability.
Bachelor's degree in Marketing, Multimedia, Advertising, or related field.- 2-3 years of relevant working experience in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels)
Proficiency in graphics AI tools such as Adobe Creative Suite or Canva for designing compelling ad creatives.
- Excellent communication and collaboration skills with the ability to work effectively in a cross-functional team environment.
Creative thinking and problem-solving abilities with a passion for innovation and continuous improvement.
Job Type: Full-time
Benefits: Life insurance
- Promotion to permanent employee
Ability to commute/relocate:
- Quezon City: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Marketing: 5 years (Required)
Language:
Willingness to travel:
* 25% (Preferred)
