Role Summary
We are seeking for a Marketing Communications Lead who will be responsible for the internal and external design, implementation, and management of a range of online, offline, and traditional communication strategies and events of the local ENGIE business unit and joint-venture entities. The preferred incumbent should be knowledgeable in the strategic and operational management of activities from conception to development, creation and dissemination of press releases, public relations initiatives, organizing and mounting events and other ways of conveying the desired message to internal and external stakeholders.
Key Responsibilities
- Create a marketing and corporate communications plan for internal and external stakeholders by collaborating with management, business development team and other department heads to fully understand the communication needs. Lead the end-to-end process.
- Create and manage budget for this purpose.
- Determine the most effective communications technique and platform for internal and external campaigns which may include social and online media, print, audio-visual, webinars, events and conventions, etc.
- Create and produce press releases, articles, copywrite, campaigns, bulletins, social media/online messages and other communications as required and route for approval. Lay out, print and distribute if required.
- Write draft speeches for senior management and assist with finalizing speeches.Evaluate success of campaigns when completed.
- Liaise with HQ Regional Management Office (RMO) based in Singapore or worldwide counterparts to leverage support, collaboration, knowledge sharing and best practices.
- Develop strong partnerships with stakeholders.
- Know the events relevant to the business and cascade the information to management in a timely manner. Attend events as company representative or to gather marketing intelligence.
- Cascade the business vision, mission, and directions to all employees, partners, vendors and other key stakeholders by creating an effective campaign with a cohesive look and thematic agenda.
- Seed press releases.
- Performs other duties as assigned.
Requirements
- Bachelor's degree in Marketing, Journalism, Advertising, Communications, or related field.
- Three to five years of related experience writing and editing projects; portfolio of relevant previous projects highly preferred.
- Excellent verbal and written communication skills that may include speech writing, public speaking, pitching and presentations.
- Has sufficient skills in strategic corporate communications planning and creative communication.
- Proficient with Microsoft Office Suite or related software.
- Good at research and data validation.
- Knowledgeable in data gathering and data analysis of target market and stakeholders engagement to marketing and communications initiatives.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Strong analytical and problem-solving skills.
- Self-driven, results-oriented and goal getter with focused determination and commitment.
- Conscientious, proactive, team player, time management and adaptive to cultural diversity and inclusivity.
- Excellent presentation, with excellent communication skills (both written and spoken) in English and main local language(s).
- Occasional business travel may be required.