Marketing Automation Specialist

This is a remote, work from home position.We are seeking a remoteMarketing Automation Specialist in Philippines.

Our client is a dynamic, forward-thinking company at the forefront of social media marketing and SEO. They specialize in helping startups and growing businesses craft and execute go-to-market (GTM) strategies that drive growth and engagement. They are looking for a talented Marketing Analyst to join the team and play a pivotal role in shaping the data-driven marketing initiatives.

Job Overview

We are seeking a highly skilled Marketing Automation Specialist to join our dynamic team. The ideal candidate will be a strategic thinker with a deep understanding of marketing automation platforms and a proven track record of implementing successful campaigns. This role will be pivotal in executing our go-to-market (GTM) plan, optimizing customer journeys, and driving lead generation and conversion.

Rate in USD: $7.5 - $8.0 (Per Hour)

Salary in PHP: 375 - 400 (Per Hour)

Please apply only if you are based in the Philippines.

Responsibilities

• Develop and Implement Automation Strategies:
• Design, build, and execute automated marketing campaigns using platforms such as HubSpot, Marketo, or Pardot.
• Collaborate with the marketing team to align automation strategies with our GTM plan, focusing on customer acquisition, retention, and growth.
• Campaign Management:
• Create, manage, and optimize email marketing campaigns, landing pages, and lead nurturing workflows.
• Segment audiences and personalize communications to enhance engagement and conversion rates.
• Data Analysis and Reporting:
• Monitor and analyze campaign performance metrics, providing actionable insights to improve future campaigns.
• Generate detailed reports on key performance indicators (KPIs), including open rates, click-through rates, and conversion rates.
• Customer Journey Optimization:
• Map out and optimize the customer journey from lead generation to retention, ensuring a seamless and engaging experience.
• Implement A/B testing and other optimization techniques to enhance the effectiveness of marketing automation efforts.
• Collaboration and Communication:
• Work closely with sales, content, and design teams to ensure cohesive and integrated marketing efforts.
• Provide training and support to team members on marketing automation best practices and platform usage.

Requirements:

• Education:
• Bachelor's degree in Marketing, Business, or a related field.
• Relevant certifications such as HubSpot Marketing Software, Marketo Certified Expert, Salesforce Pardot Specialist, and Google Analytics Individual Qualification are required or preferred.
• Experience:
• 3+ years of experience in marketing automation, preferably within a fast-paced, high-growth environment.
• Proven track record of successfully managing and optimizing marketing automation campaigns.
• Technical Skills:
• Proficiency with marketing automation platforms such as HubSpot, Marketo, Pardot, or similar.
• Strong understanding of CRM systems and integration with marketing automation tools.
• Excellent analytical skills with the ability to interpret data and provide actionable insights
• Soft Skills:
• Exceptional communication and collaboration skills.
• Detail-oriented with strong organizational and project management abilities.
• Creative thinker with the ability to innovate and adapt to changing market dynamics

Benefits:

• Work from home
• Access to diverse projects
• Opportunities for professional growth
• Collaboration with diverse teams
• No commute time
• No dress code (unless there's a meeting!)
• Eco-friendly work lifestyle
• Exposure to a multicultural team
• Potential for long-term engagement
• Improved work-life balance
  
  

About 1840 & Company

1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.

Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.

We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visitwww.1840andco.comto learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs pootal atjobs.1840andco.com.

Powered by JazzHR

zjbndwdpXK