Marketing Assistant (Food Industry)

Company Description

Benmark Group Holdings, Inc, is the master franchisor in the Philippines for Pepper Lunch, a popular dining concept offering mouth-watering steaks and pepper rice at an affordable price. The company has multiple stores across Metro Manila and aims to expand further to increase brand awareness. With a commitment to providing a unique dining experience.

Role Description

This is a full-time on-site role for a Marketing Assistant in the food industry. As a Marketing Assistant, you will support our marketing team in various campaigns, promotions, and brand initiatives to increase brand visibility and engagement. You'll work on executing marketing strategies, coordinating promotional activities, and collaborating on content creation to enhance our brand presence across digital and traditional channels. The role is located in Metro Manila (Quezon City)

Responsibilities:

Assist in planning and executing marketing campaigns, promotions, and events

Coordinate content for social media, website, email newsletters, and other digital platforms

Support the design, production, and distribution of marketing materials (flyers, banners, ads, etc.)

Track, report, and analyze the performance of campaigns and social media content

Conduct market research to identify customer trends, competitor insights, and new promotional opportunities

Help manage partnerships with influencers, agencies, and other vendors

Work closely with cross-functional teams to ensure brand consistency and effective communication

Qualifications

Education: Bachelor's degree in Marketing, Business, Communications, or related field

Experience: 1-2 years of marketing experience, preferably in the food, retail, or hospitality industry

Skills:

Strong knowledge of digital marketing and social media platforms

Basic graphic design skills (experience with tools like Canva or Adobe Suite is a plus)

Excellent written and verbal communication skills

Strong organizational and project management skills

Ability to analyze data and present actionable insights

Familiarity with marketing analytics tools (Google Analytics, social media insights) is an advantage