Substance - our mission is to connect businesses with top talent in lower-cost regions, maximizing value and savings. We are currently seeking a passionate and motivated
Lead Generation Associate to join our dynamic team.
Role Overview: As a Lead Generation Associate, you will be essential in driving our lead generation efforts and identifying potential clients who can benefit from our services. You will employ various strategies to reach out to target markets, conduct research, and ensure a robust pipeline of interested prospects, ultimately supporting our sales team to convert leads into lasting partnerships.
Key Responsibilities:
- Lead Identification: Research and identify potential clients in target industries and regions, focusing on decision-makers and influencers
- Outreach: Initiate contact through emails, LinkedIn messages, and other channels to generate interest in Substance's offerings
- Follow-Up: Engage with leads to nurture relationships, answer initial queries, and educate them about our services
- CRM Management: Input and maintain accurate lead information in the CRM, tracking interactions and updates
- Market Research: Stay updated on industry trends and client needs to effectively position Substance's value proposition
- Collaboration: Work closely with the sales team to support their efforts and provide insights from your lead generation activities
- Reporting: Generate reports on lead generation activities, conversion rates, and outreach effectiveness to drive continuous improvement
Requirements
- Strong communication skills, both written and verbal, with the ability to engage effectively with prospects
- Detail-oriented and organized, with a knack for data entry and CRM systems
- A strong desire to learn about sales and business development processes
- Ability to work independently and be self-motivated in a remote work environment
- Some experience in lead generation, sales, or a related field is preferred but not required
- Familiarity with social media platforms and networking tools for professional outreach
Benefits
- Exposure to international markets and the opportunity to work with a diverse team
- Flexible remote working arrangements
- Career Progression in the Recruiting team
At Substance, we're all about action, not just talk. If your profile aligns with what we need, you'll hear from us within 1-2 weeks. If not, no fluffjust know we value your interest and will keep you in mind for future roles where your skills can make an impact. We focus on real connections and meaningful matches, so when the right opportunity comes, we'll be ready to make it happen.
Getsubstance.co Pte. Ltd. | EA License No: 24C2398
