QUALIFICATIONS: - Bachelor's degree in Marketing, Business, or a related field.
Proven experience in field marketing, preferably in the consumer electronics
industry.- Strong project management skills with the ability to plan and execute events.
Excellent communication and interpersonal skills.
- Creative thinker with a passion for consumer electronics trends and technology.
Ability to travel locally as needed.
RESPONSIBILITIES:
- Local Market Strategy:
- Develop and execute field marketing strategies to promote consumer
electronics products in specific regions.
- Collaborate with the marketing team to align local initiatives with overall
brand messaging and objectives.
- Event Planning and Execution:
- Plan and coordinate local events, product launches, and promotions to
engage and educate consumers.
- Attend trade shows, community events, and retail partnerships to
represent the brand and generate buzz.
- Retailer and Partner Collaboration:
- Build strong relationships with retailers, distributors, and other partners to
ensure effective in-store marketing and promotion of products.
- Provide marketing support to retail partners and conduct training sessions
for sales associates.
- Visual Merchandising:
- Work with retailers to implement effective visual merchandising displays
that highlight key product features and promotions.
- Ensure consistent branding and messaging across all marketing materials.
- Data Analysis:
- Analyze local market trends, consumer behavior, and competitive
landscape to adapt and optimize marketing strategies.
- Utilize data to measure the success of field marketing initiatives and make
recommendations for improvements.
- Collaboration with Sales Team:
- Collaborate with the sales team to align marketing efforts with sales
objectives and support lead generation.
- Provide marketing collateral and support for sales presentations.
Job Type: Full-time
Schedule: - 8 hour shift
Supplemental pay types: Overtime pay
