Email/Retention Marketing Associate Manager (WFH; Tue-Sat) - HTML/CSS, A/B Testing

Join a growing and evolving eCommerce company

Digital Room is a high-growth eCommerce company serving Small and Medium-Sized Businesses (SMBs) with high-quality customized marketing and branding products and services. The company has grown consistently by expanding our product offering and winning new customers from existing brands as well as through strategic acquisitions. We operate multiple brands with unique value propositions, led by our flagship brand, UPrinting. Other brands include NextDayFlyers, Packola, LogoSportswear and Signs.com.

We're seeking an ambitious, creative, and analytical growth marketer who will develop and implement a retention marketing strategy for 1-2 of our brands. In this role, you'll be accountable for the overall repeat sales growth. You'll be responsible for working with multiple stakeholders across the company to gain strategic alignment and hit business goals. You'll define innovative, breakthrough marketing such as email, SMS, and other digital placements and in doing so, you'll have the opportunity to re-imagine and define how Digital Room partners with our customers. With over 2M customers, you will directly impact millions of SMB owners and the customers that they service.

This role offers an unprecedented opportunity to impact Digital Room's immediate and long-term success. The ideal candidate for this role has a unique ability to take a diverse, complex range of products and translate them into a clear vision and marketing strategy that resonates with our customers. They can rally and unite internal partners to work toward shared goals with clarity and purpose. This is an opportunity for someone who loves to be challenged intellectually, operates with flexibility, leads with kindness, and is looking for an opportunity to have an outsized impact on the future of our business to name a few.

What You Will Be Responsible For

• You will work closely with members of cross-functional teams to create meaningful and strategic lifecycle marketing strategies
• You will work hands-on in our tools on campaign set-up, segmentation, scheduling, QA testing, tagging and deployment of one-time, automated recurring/triggered and dynamic multi-channel campaigns
• You will own campaign ideation, opportunity sizing, asset development, deployment, testing, optimization, analysis, and reporting
• You will analyze and leverage data to develop a strategy to meet company goals
• You will deploy A/B tests to drive the most effective ROI and incremental lift. Lead pre-test analysis, test design, execution, measurement, and post-test analysis
• You will collaborate with acquisition marketers, pricing experts, product managers, brand stakeholders, and, from time to time, our executive council
• You will have opportunities to test new ideas, channels and find better ways in achieving company goals

What We'd Like You To Have

• 6+ years performance-based marketing experience
• 4+ years experience designing, building, and launching successful email engagement programs and campaigns, specifically onboarding/lifecycle nurture campaigns
• Working knowledge of email best practices and A/B testing methodologies with the ability to analyze and report results
• Comfortable working with data and digging into numbers; deep understanding of KPIs metrics and reporting with ability to translate into concrete insights
• Degree in marketing or related field
• Proficient in email sending platforms (Marketo, MailChimp, etc.)
• Good design perspective, excellent in creating punch lines and content ideas
• Working knowledge of HTML, CSS and Photoshop
• An ability to respond to changes and adapt quickly
• Good in Excel and presentation skills
• Strong attention to detail
• Great project management and communication skills
• An ability to work under pressure and accept challenges
• You care about what you do and are excited to own, define and take the challenge of improving customer lifetime value beyond merely giving coupons and free items to drive repeat sales

What You Will Get

• Competitive Salary DOE
• HMO Coverage (with up to 2 HMO dependents)
• Dental Coverage
• Group Life Insurance
• Paid Leaves and Leave Cash Conversion
• Medicine Reimbursement
• Annual merit increases
• Opportunity to travel to the U.S. (training/relocation)
• Company-sponsored conferences, trainings, Lunch & Learn activities, annual team building with overnight stay, annual sportsfest and quarterly lunches
• Instantaneous career growth and development
• Opportunities to work and collaborate with top executives directly
• Enjoy being a vocal member of a diverse, collaborative and evolving digital marketing team
• Make a difference in a trusted company that is a leader in its industry
• Ability to have significant UX input and contribute to strategy
• Free Parking subject to available slots (when working from office)
• Paid Holidays & Paid Time Off (PTO) and Sick Time

Get to Know Us

Digital Room is an eCommerce company that helps our US-based small and medium-sized business customers (SMBs) succeed by providing and manufacturing customized marketing and branding products. As a vertically integrated, multi-brand business, Digital Room has eight manufacturing facilities, and over 15 different brands. Our focus on providing excellent custom products on time at a fair price has built an extremely loyal customer base, and consistent industry-leading growth and profitability. Established 25 years ago in Los Angeles, Digital Room is a private equity backed company.

We have built a strong company culture rooted in our core values: Dedication & Collaboration, Quality Driven, Data Driven Mindset, Customer Driven Drive to Succeed and Professionalism & Integrity.

We offer a broad array of customized marketing and branding products within the categories of Marketing Essentials, Signs & Banners, Stickers & Labels, Packaging and Promotional Products. We combine great technology with our talented global employee base of over 2,000 people to deliver millions of orders each year.

Digital Room PH, established 15 years ago, has offices in Mandaluyong, Metro Manila and Clark, Pampanga which includes team members in every part of our business. Our seasoned marketing team is data-driven, collaborative and proactive. You will work side by side/virtually with marketing experts in the U.S. and the Philippines. Enjoy applying your skills and learning new ones at the forefront of digital marketing in a supportive, friendly, and fast-paced environment.

Join Us!

Are you ready to make a difference This is an excellent opportunity to join an amazing team in a fast-growing company. We are all about developing and training our employees to reach their career potential and inspiring teamwork! Please send in your resume (cover letter optional) and tell us why we should pick you.

We accept applicants across Philippines. Our workweek is Tuesday to Saturday with an early AM shift.

We are an equal opportunity employer.