Digital Content Creator

Digital Content Creator

Duties and responsibilities:

- Create and produce high-quality multimedia content including images, videos, and infographics that that conveys the rich narrative to the full circle brand and speaks to a broad international audience

- Publish and boost content on various digital platforms including social media and website

- Collaborate with the marketing team to develop content strategies that align with business goals

- Build a following on social media (Instagram and Facebook).

- Ensure all content is optimized for search engines and meets accessibility standards

- Stay abreast of the spirits industry trends and competitor activities to enhance content strategy and keep content relevant.

- Stay up-to-date with digital media technologies and trends and incorporate them into content strategies and tactics to ensure content is relevant and effective

- Manage, maintain and update the digital content calendar to ensure timely delivery of content across all channels.

- Analyze content performance using analytics tools and make data-driven recommendations or adjust strategies for improvement.

- Analyze current media and industry trends to develop engaging marketing techniques that would raise customer engagement and attract potential clients.

Qualifications:

- A strong eye for creatives that are aligned with Full Circle's aesthetic

- Ability to conceive fresh and appealing ideas for new content that establishes or supports Full Circle Craft Distiller's brand identity

- Excellent writing and editing skills in English

- Proven work experience as a Digital Content Creator or similar role

- Should have basic graphic Design and video editing skills

- Should have basic photography and videographer skills

- Experience with content management systems (CMS)

- Knowledge of SEO and web traffic metrics

- Familiarity with social media platforms and their respective audiences

- Ability to work independently and manage multiple projects simultaneously

- Strong attention to detail and ability to meet deadlines

- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar software

- Experience with video editing software (e.g. Premiere Pro, Final Cut Pro)

- Understanding of visual design principles and best practices

- Ability to analyze data and make data-driven decisions

- Excellent communication and collaboration skills

If you think you have what it takes, come join our vibrant and growing team and apply today!