As the CS Project Manager, you get to be the Project Owner for various design scope delivered by Creative Solutions. You will be in-charge of seamless, cost efficient and effective end-to-end project execution for the discipline. You will be part of a dynamic community of creative specialists globally. Creative Solutions is part of the Strategic Communications and Brand Team of Shell.
Strategic Communications will be a future-focused, integrated team of employee engagement, communications, and brand professionals. Driven by a clear vision of corporate and brand communications, where compelling storytelling, creative content and data-led insights combine effectively with media, campaign, and reputation strategy to grow value and build trust and confidence in Shell.
Strategic Communications is accountable for engaging our employees to drive performance delivery and for telling the story of Shell to the world; enabling the character and competency of our company to be seen and understood by priority stakeholder groups. We want them to understand our investment case, our culture, our values; to understand the things we believe, the decisions we make and the actions we take.
Where you fit in
The CSPM for Design delivers end-to-end project management for the discipline, ranging from branding, campaigns, integrated communications, digital & social scope, effective presentations, brand identity, translations, spatial design to imageries including photography, illustrations, and animation for Shell. This role directly reports to the CS Lead, with a dotted line to the CS Project Management Lead managing the assigned business or function.
The Shell Brand is an iconic, ubiquitous, and unmistakable symbol of what the Group enterprise, its businesses and its people promise to customers, stakeholders, partners, and staff. After our employees, it is our most valuable asset, independently estimated to be worth just over 50Bn USD, way ahead of our core competitors and some of the biggest brands across all sectors. It is more than a logo, as it compellingly represents why, with every touchpoint, one must Buy our products, services, and solutions but also why one must Buy Into what we stand for, especially our Purpose. This is the inspiring and energising journey that Corporate Relations Brand (CRB) will continue to drive, towards earning Trust and Preference.
Against clear briefs, our Creative Solutions unit manages and produces creatively effective content, which comply with Brand Standards and deliver incredible cost savings via disintermediation of agencies (and their fees). The team manages over 600 projects worth 100Mn USD in Shell creative content projects and has saved the group 60Mn USD in 2023 alone. With award-winning work (12 major awards in 2023), it consistently gets high ratings from its internal clients with 100% rating CS as having met or exceeded expectations (53% rating them perfect across all KPIs).
Creative Solutions is Shell's go-to team for integrated content creation, design, film and experiential. CS delivers work through a combination of in-house expertise and experienced project managers who deliver projects through a roster of curated agency partners. Our in-house offer includes:
- Content Engine (CE), an in-house film production team, making international award-winning content across all Shell's businesses and functions
- Global Design Hub (GDH), creative design hub which specializes in a broad range of design scope such as effective presentations, event-specific design, brand and visual identities, spatial design, policies and standards creation, integrated comms campaigns, among others
- Seasoned experiential specialists that manage end-to-end events and exhibitions (internal and external)
- A world-class roster of talent who enable excellent creative delivery through their deep subject matter expertise
With the new CR organisation, CRB will now be integrated within Strategic Communications. This is timely and crucial as our new culture on Performance & Value demands more cohesion and coherence. This will mean Brand work will unify with and amplify the emerging Core Positioning and Narrative of Shell. It will also mean CRB can contribute to the potency and creativity of the Corporate and Business communications, leveraging its unique expertise and competencies.
What's the role
This role entails:
- End-to-end project management of multiple concurrent design deliveries ranging in complexity and scale, from brief to creative development, budget management, production delivery and post project review
- Liaising with business stakeholders and the CSPM Lead to understand a project's objectives, translating these into clear, compliant, and inspiring briefs; working closely with internal and external teams to deliver best-in-class design projects that meet or exceed business partner's expectations across all key performance indicators (KPIs)
- Ownership of budgets, focusing on managing project cost and delivering cost savings and avoidance to your business partners
- Managing third parties and vendors for the flawless execution of projects; utilising a carefully curated roster of agencies and suppliers
- Delivering projects in compliance with the Shell Brand standards, HSSE (health, safety, security, and environment), contracts and procurement, information risk management, data privacy, and other applicable functional standards.
- Proactively managing project's challenges & risks and setting in place action plans to keep projects on track
- The role may require some travel of up to 20%
- Candidate must be able to demonstrate a strong understanding of the Shell Business Principles and HSSE Frameworks and their implementation in relation to the delivery of projects
What We Seek From You
As a CSPM for Design, your significant knowledge on design production excellence and solid experience in managing internal and external partners will enable Creative Solutions to deliver highly effective design work.
You must have:
- Solid experience in managing standards-compliant marketing and digital communications projects, ranging in complexity and scale across the globe; experience gained either from in-house, large international company and/or an agency
- Proficiency in strategic goal setting and on-target delivery of a broad range of design projects and formats; a strong track record of successful end-to-end delivery from briefing and conceptualisation to execution and evaluation
- Excellent communication, presentation, and interpersonal skills; ability to work as part of an integrated team effectively delivering world-class design work for Shell
- Budget management skills, championing cost savings and avoidance influenced by enterprise-first behaviours
- A strong understanding of the Shell Business Principles, HSSE Frameworks, Brand and functional standards compliance, and its implementation in relation to the delivery of projects
- Ability to lead alignment, simplification, and efficiencies in project management
- Competence to solve business problems efficiently; create solid relationships with business partners, and support organic growth of the CS demand pipeline
- Flexibility to adapt and prioritise multiple project assignments in a dynamic team environment, demonstrating positive behaviours and apply Learner Mindset
