As a CONTENT CREATOR, the key responsibility will be maintaining a strategic direction in each content piece, whether blogs, infographics or videos, to strengthen our brand's voice. He/She will also determine the best content formats to ensure high consumer engagement while generating leads to attract potential prospects.The ideal candidate will have a passion for fashion & lifestyle combined with a talent for creating engaging, informative, and trend-setting content across various digital & non digital platforms. The primary focus will be to develop compelling content that resonates with our audience, showcases our products, and strengthens our brand presence online.
Maximize consumer engagement with marketing content
- Share insights on competitor marketing content
Develop marketing and branding presence throughout all channels of the assigned brand/s- Encourage collaboration to unify marketing output
Widen the brand's marketing reach
Extensive experience with content creation, strategy building and content marketing.
- xperience working with content management systems (CMS) like Hubspot.
Must have a deep understanding of the company's goals, brand identity, and target market and use such knowledge to develop content strategies that effectively communicate the company's values and offerings to potential customers.
- Collaborate across teams to determine and solve campaign objectives
Monitor digital engagement metrics
- Promote company offerings to reach new audiences
Research market trends and developments relevant to campaign subject matter- Aid with the visual design of promotional materials
- Skills and qualifications
Bachelor's degree in English, journalism, communications, marketing or a related field.- Good understanding of user behavior and user experience design.
Outstanding copywriting, social media, or video production skills
Ability to work effectively without oversight- Confident written and verbal communication skills
Superb organizational and time-management abilities
- High degree of computer literacy
Proficient in content creation apps, tools & software programs that are needed in producing quality contents- Extensive experience with content creation, strategy building and content marketing.
Experience working with content management systems is an advantage
Significant experience creating high-quality marketing content
- Capable of managing multiple competing priorities
Comprehensive understanding of impactful marketing tactics
Job Type: Full-time
Schedule: Monday to Friday
Supplemental Pay:
* Overtime pay