Brand Communications Manager

The Standard Hospitality Group is a contemporary lifestyle brand whose purpose lies in creating momentous experiences through well-crafted dishes, paired with unparalleled hospitality. The success of our brands, Yabu, Ippudo, Elephant Grounds, and Kiwami Japanese Foodhall, is due, in large part, to the determination and dedication possessed by every member of our Team. Because of this, we have fostered an environment which allows each Standard Hospitality Group employee to thrive and reach their utmost potential.

The BRAND COMMUNICATIONS MANAGER will play a key role in enhancing our brand's online presence and fostering engagement with our target audience. He/she will collaborate closely with the marketing team to ensure a cohesive and impactful digital strategy.

JOB RESPONSIBILITIES:

A. Content Development

• Create and curate compelling content for various social media platforms, ensuring it aligns with our brand identity and resonates with our audiences

B. Social Media Management

• Schedule and publish content consistently across all relevant social media channels.
• Monitor and respond to social media interactions, fostering positive engagement and addressing inquiries

C. Community Engagement

• Identify and collaborate with influencers and brand advocates to amplify brand reach

D. Analytics and Reporting

• Use social media analytics tools to track reach, engagement, and conversion.
• Provide regular reports with actionable insights, making data-driven recommendations to improve social media performance

E. Campaign Support

• Assist in the development and execution of social media campaigns, ensuring alignment with overall marketing goals.
• Collaborate with cross-functional teams to integrate social media components into broader marketing initiatives

JOB QUALIFICATIONS:

• Candidate must be a graduate in Marketing, Management or any equivalent course
• With at least five (5) years of proven work experience in Digital Marketing / Social Media Management or similar role
• Strong understanding of social media platforms, trends, and best practices.
• Excellent written and verbal communication skills
• Knowledge of social media analytics tools (e.g., Google Analytics, Facebook Insights)