Brand Associate

Job Summary:

Oversees the performance and supervises the merchandising, marketing and operations of assigned brand/s to ensure the attainment of sales and marketing objectives.

• Job Responsibilities and Duties:

Prepares proposals for sales promotions and programs for slow moving items, new products and other concerned SKUs. (BS and GBM)

• Development of Social Media Strategy. Produce engaging social media content to LMI Brand community of users and followers. This will include videos, engagement posts fun challenges, product launches, case studies, live events and promotional contents

Manage the day-to-day, handling of various social media channels, adapting content to suit different channels and audiences.

• Identifying products to highlight in our Monthly social media Calendar, Influencer Marketing Programs, and all other marketing collateral while taking into consideration the new products and concerned SKU

Identifying trending topics for content opportunities and developing a content calendar to ensure constant supply of relevant content in LMI social Media communities.

• Grow the community in the form of new members, followers, monthly active members, interactions and comments.

Contributes to brand FB community by posting content and answering inquiries

• Brainstorm and develop campaigns and new content for LMI Brands social media channels and communities

Develop influencer/ambassador strategy and executions to complement brand campaigns

• Coordination with Suppliers and other 3rd party agencies.

Manage and facilitate social media communities by checking work performance of VA in answering inquiries to chatbots, FB, messenger

• Answers the messenger and FB inquiries in the morning afternoon shift

Researches and organizes relevant target market insights in terms of social media usage and behavior to best accomplish any project or business objectives

• Monitor, track, analyze reports on performance on social media platforms using tools such as Google Analytics and Facebook insights.

Checks and provides revision to improve artworks before submitting it to the management for final approval.

• Creates Competitor Analysis or Profile: online presence such as social media and influencer marketing, other marketing campaigns, and products.

Update Influencer Marketing File and make sure that all products that needed attention or sales push are promoted and highlighted.

• Monitor social media trends and competitive landscape so we can create strategic decisions for the assigned brand/s. Share learning and best practices with other team members.

Attending Customer Complaints as needed.

• Assist the GBM in the creation of Quarterly and Annual Brand Plan

Coordination with celebrities

• Coordination with interfacing departments

Tracks and update brand marketing expenses

• Educational Attainment:

Bachelor's Degree in Communications, Journalism, English, Marketing, or other relevant fields

• Work Experience:

With at least 6 months of work experience in Digital Marketing or Brand Management

• Technical and Behavioral Skills

Proficiency in social media, and Adobe Photoshop

• Has the ability to multi-task and work collaboratively in a fast-paced startup environment

Digital Marketing

• Brand Marketing

Social Media Postings and Analytics

• Content Writing

Job Type: Full-time

Benefits:

• Company Christmas gift

Company events

• Employee discount

Opportunities for promotion

• Paid training

Promotion to permanent employee
Schedule:

• 8 hour shift

Supplemental Pay:

• 13th month salary

Education:

* Bachelor's (Preferred)