What the job involvesIn this position, you will be responsible for developing, executing, and measuring the success of social media campaigns and communications. You will be in charge of writing highly compelling B2B content and copywriting to educate, generate demand and interest for ChainUp's products and demonstrate thought leadership in the Blockchain/Crypto/FinTech/Web3 industry. This role reports to the Marketing Director.
Write, edit, and publish B2B content for websites, blogs, videos, social, email campaigns, e-books, and more.
Collaborate with the rest of the marketing team to create content that educates, informs, and tells our story to our target B2B audiences and key stakeholders to elevate ChainUp as a leader within the industry.
Brainstorm with the rest of the Marketing team to create new content ideas to grow brand awareness through compelling marketing campaigns that generate results.
Work closely with Business Units and Sales leaders to develop and maintain a broad knowledge of ChainUp's technology, products, operations, and business strategy.
Conduct research on industry-related topics to inform content.
Maintain our established brand voice and tone.
Handle ad hoc projects as needed.
Bachelor's degree in English, communications, journalism, or a related field.
3+ years of experience in B2B content writing
Strong understanding of the blockchain/cryptocurrency/financial services/Web3 industry is a must.
Proven ability to research, quickly understand unfamiliar technical concepts, and write long-form content.
Proven skill to write and convert into B2B engagements and actions.
Excellent written and verbal communication skills in English. Knowledge of Chinese language is a plus.
We value individuals who show a proactive approach, readily taking initiative and going above and beyond.
Our collaborative work environment embraces change, and we seek individuals who adapt easily.
Job Type: Full-time
Pay: Up to Php52,
- 00 per month
Application Question(s): - Please share your portfolio related blockchain/cryptocurrency/financial services/Web3 industry.
Experience:
* B2B content writing: 3 years (Required)
