We are seeking a skilled Search Arbitrage Media Buyer with specialized experience in managing campaigns across platforms such as Pinterest, X (specific platform), and Native Ads (MGID, Taboola, etc.). The ideal candidate will have a proven track record in optimizing traffic acquisition through search arbitrage strategies and leveraging native advertising networks. Experience with AFD (Automatic Feed Data) and RSOC (Real-time Source of Click) feeds is essential for success in this role.
Requirements
- Plan, execute, and optimize search arbitrage campaigns across designated platforms
- Manage native advertising campaigns on MGID, Taboola, and similar networks to drive traffic and conversions
- Utilize AFD and RSOC feeds to monitor and adjust campaign performance in real-time
- Conduct keyword research, ad copy testing, and audience targeting to maximize ROI
- Collaborate with creative and marketing teams to develop compelling ad creatives and landing pages
- Monitor industry trends and competitor activities to stay ahead in digital advertising strategies
- Provide regular performance reports and insights to stakeholders, highlighting key metrics and optimizations
- Proven experience as a Search Arbitrage Media Buyer or similar role with a focus on Pinterest, X, and Native Ads
- Demonstrable success in managing large-scale advertising budgets and achieving performance targets
- In-depth knowledge of AFD and RSOC feeds and their application in optimizing campaign performance
- Strong analytical skills and proficiency in using analytics platforms to interpret data and make informed decisions
- Excellent communication skills and ability to collaborate effectively with cross-functional teams
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field (preferred)
**Non-negotiables:**
- Minimum 3 years of experience in search arbitrage and native advertising
- Proficiency in managing campaigns on Pinterest, X, MGID, Taboola, or similar platforms
- Hands-on experience with AFD and RSOC feeds for campaign optimization
If you are a strategic thinker with a passion for driving results through innovative digital advertising strategies, we encourage you to apply for this exciting opportunity. Join our team and help us achieve new heights in digital media buying and optimization!
